Kate Moulene
Chief Executive Officer

Kate Moulene has developed programs leading to over three billion international media impressions, raised tens of millions of dollars for philanthropy, and worked closely with the key decision-makers in the entertainment industry and corporate America to find new ways to partner for-profit enterprise with philanthropy. Her work includes building over 100 nonprofit and corporate brand partnerships.

Ms. Moulene previously served as the West Coast Bureau Chief for InStyle Magazine. In addition to running the bureau, she was the on-air correspondent for NBC’s TODAY Show and other various media outlets, including CNN and Oprah. Her journalistic experience includes writing for LIFE Magazine and reporting for the International Herald Tribune (Money Report) in Paris, France.

As Co-Founder and CEO of the Global Creative Forum, Ms, Moulene developed the program that brought United Nations Secretary-General Ban Ki-moon on his first two official trips to Los Angeles, where he was joined by President Bill Clinton. The Forum brought key decision-makers in government, business, philanthropy, and entertainment together to discuss global issues and joint solutions.

Ms. Moulene has five children and, in her free time, is a licensed Master Falconer, licenses scuba diver, and has studied multiple martial arts.

Penny Lundgren
Chief Financial Officer

Penny Davidson Lundgren, CPA serves as River LA’s CFO. Penny brings years of experience as a Certified Public Accountant advising client’s financial and tax needs, as well as broad experience in the action sports industry as a competitor, sports commentator for ESPN and a live and broadcast event producer.

Penny first sees every endeavor to connect with and serve people, and she has followed career goals that align with her values of being outdoors and serving her community.  As a pioneering mountain bike racer, Penny is a two-time national champion and earned a bronze medal at the inaugural UCI sanctioned world championships and she was invited to compete in the first-ever ESPN XGames. Penny’s expertise in the action sports industry aligned with ESPN and NBC Sports to produce many made-for-tv action sports events and programming.  She shifted her career goals to stay closer to home as her family grew and she served as a teacher at a California public high school and more recently created an accountancy corporation to serve clients’ financial and tax needs.

Penny treasures her family and faith and still loves mountain biking and hiking and an occasional surf session…mostly with her husband and Swedish ski racer, Jonas Lundgren.  

Jordan Schneringer
Development and Communications Associate

Jordan Schneringer is the Executive Assistant at River LA. He supports the CEO and Chief Operating Officer in carrying out the organization’s mission and outreach, along with the facilitating day-to-day administrative functions.

Prior to River LA, Jordan served in varied roles on multiple government campaigns around country--culminating with a stint in Washington D.C on Capitol Hill. Jordan has always had a passion for helping people, which has now extended to include bettering communities.

Jordan, a native Oklahoman, attended the University of Oklahoma with a major in Political Science.

Rebecca Rubin
Grant Writer

Rebecca Rubin is principal and owner of Wide Sky Consulting, Inc., a small firm focusing on grant writing services, public policy analysis, and program evaluation.

Rebecca has devoted her career to the nonprofit sector.  She started out serving a year term as an Americorps VISTA member, working to build pro bono legal services for low-income residents throughout Los Angeles.  She was subsequently offered the position of Legal Services Administrator of the Los Angeles Free Clinic, and for the next six years oversaw all departmental programs and operations.  From there, Rebecca worked as a program analyst for the County of Los Angeles, where she evaluated a variety of human and social service programs to improve public access and outcomes.  After writing federal science-based grants at UCLA for six years, she launched Wide Sky Consulting, Inc. Over the past 11 years at Wide Sky, Rebecca has helped clients win government and foundation grant awards in excess of $34 million.  

In addition to grant writing, Rebecca works as a subcontractor on a wide variety of research, development, and evaluation projects for public policy firms, nonprofits, and public-private partnerships. 

Rebecca received a BA in History from UC Santa Cruz and a Master of Public Policy from USC, where she was a Dean’s Merit Scholar.